The Department of the Language of Mass Media (the previous name was the Department of Stylistics and Editing) was established on June 6, 1974. The first head of the department was candidate of philological sciences, associate professor Pavlo Yosypovych Yashchuk (1974–1985). From 1986 to 1996, the department was headed by Doctor of Philological Sciences, Professor Oleksandra Antonivna Serbenska. From 1996 to 1999 – candidate of philological sciences, associate professor Olga Stanislavivna Fedyk.
Since 2000, the head of the media language department has been the candidate of philological sciences, doctor of political sciences (UU), professor Maria Yatsymirska. Associate professors working at the department: Anatoliy Kapelyushnyi, Lyubov Konyukhova, Khrystyna Dacyshyn, Andriy Yatsenko; assistants: Maria Ripei, Nataliya Lytovchenko, Nataliya Bilyovska, Bohdan Markevich.
The lecture courses of the media language department are extremely important in the system of educational training of future journalists. Perfect speech culture is an important part of the professional skill and intellectual behavior of a media worker. The creative nature of the language encourages us to study it much deeper than just a symbolic system, realizing the potential of the language in the implementation of the journalist’s communicative strategies. Therefore, the leading disciplines include: “Journalist language culture”, “Ukrainian language in mass media”, “Journalistic text stylistics”, “Typology of journalistic errors”, “Editing in mass media”, “Media rhetoric”, “Language communication on the Internet” and others

The scientific school identified and theoretically substantiated the emergence of many modern trends in the development of the language of mass communication, in particular lexical innovations of the late 20th – early 21st centuries, the democratization of broadcasting on television and radio, in online publications, and related violations of the established norms of the Ukrainian language and the emergence of new ones. However, the main contribution of this scientific school is that the theoretical research of scientists was closely related to the practice of broadcasting in modern Ukrainian mass media. Theoretical provisions, conclusions, research results are implemented in the practical activities of the mass media. In general, they contributed to raising the level of journalists’ language culture, the general broadcasting culture of society.

The current scientific topic of the media language department (within the teacher’s working hours) is “Time and space in media texts: topics, genres, impressive language” (2022-2025). Teachers investigate cognitive processes in the language of mass media, the philosophy of language communication, media terminology, etc. Graduate students of the department study and analyze the formation and development of original journalism on the Internet, the style of interactive communication in modern Ukrainian mass media, persuasive factors in the formation of the emotional and expressive structure of hypertext, wide format texts, etc. The Department of Mass Media Language has a student scientific seminar “Studies of the culture of speech and eloquence” (research supervisors of the seminar: assistant N. B. Bilyovska, assistant B. M. Markevich, professor M. G. Yatsimirska).

Together with the Department of General Linguistics of the Faculty of Philology, the Department of Media Language organizes the work of the “Social Aspects of Text and Communication” section at the annual international scientific seminars “Theory and Practice of Sociolinguistic Research”. Every year, teachers participate in scientific conferences held by the Institute of Journalism of Taras Shevchenko Kyiv National University. Close cooperation has been established with the Department of Language Culture and Stylistics of the Institute of the Ukrainian Language of the National Academy of Sciences of Ukraine. Head of the department, prof. Svitlana Yermolenko reviewed two training manuals on the culture of the journalist’s professional language and the modern Ukrainian language for students of journalism faculties and departments, literary editors (Maria Yatsymirska). The media language department cooperates with the Ukrainian Free University (Munich, Germany); Prof. Maria Yatsymirska is a member of the professorial board of UVU, gave lectures in the summer academic semesters of UVU (1999–2000, Munich).
Lecturers of the Department of Mass Media Language published the thematic bulletin of Lviv University, ser. “Journalism” (Part 23), in which scientific publications are devoted to the problems of media texts, mass media language culture, issues of modern terminology and improvement of journalism education. In all editions of the Bulletin of Lviv University (section “Journalism”), the department provides conceptual and substantive issues of the section “Media text: modern concepts, innovations, genre and style varieties”.
The research output of the department includes monographs, textbooks, articles: Olha Fedyk “Language as a spiritual equivalent of reality” (monograph, Lviv, 2000); Anatoliy Kapelyushnyi “Live television: broadcasting practice, typical mistakes” (study manual, Lviv, 2011), “Editing in mass media” (study manual, Lviv, 2009), “Practical stylistics of the Ukrainian language” (study manual, Lviv, 2007); Maria Yatsymirska “Models of intercultural persuasion on the Internet” (Lviv, 2012, collective monograph), “Culture of the language of a journalist” (Lviv, 2017, teaching manual), “Modern media text” (Lviv, 2005), “Terminological and conceptual minimum of a student -journalist” (Lviv, 2008); “Modern Ukrainian language. Workshop on punctuation” (teaching manual, Lviv, 2009); Khrystyna Dacyshyn “Metaphor in Ukrainian political discourse”; Lyubov Konyukhova “Ukrainian language in mass media” (Lviv, 2012) and others.